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LinuxTag: GNOME Team distributed more than 1000 Ubuntu CDs to visitors

Submitted by murraycu on Mon, 2005-06-27 14:54. GNOME

Translated from the German original

GNOME Deutschland finished its visit to this years's LinuxTag in Karlsruhe with great success.

The ten-person exhibition team from Germany, Austria, Belgium, France, and Britain distributed over 1000 Ubuntu CDs to the visitors to the Linux event. Worldwide, there are now more than 1.5 million CDs with Ubuntu and GNOME in use.

In addition, the team at the exhibition stand provided more than 250 LinuxTag GNOME LiveCDs based on Ubuntu, which default to German and contain sample files. The CDs were created with an ADR CD Robot (adr-ag.de). The CD's .iso file will soon be available from www.gnome-ev.de for burning to CD.

A further highlight of the GNOME presence was the presentation of the new Nokia Internet Tablet which visitors could try out at the Nokia and GNOME stands. The PDA runs with a version of the GNOME Desktop.

In various talks as part of the programme, GNOME developers presented the "GNOME Office" meta project, and discussed the further development of the Linux Desktop.

In a members meeting after LinuxTag, the GNOME Deutschland foundation decided to build yet more on its Marketing and PR activities to futher encurage the Linux Business Desktop. The aim is to make GNOME even more popular in the German-speaking world (Germany, Austria, Switzerland).

PR and Marketing

Submitted by Anonymous George on Tue, 2005-06-28 01:11.

Just to get my maths right!

The title let assume that 1000 CD's given away on LinuxTag. Later on it's explicitly mentioned that just 250 on LinuxTag. Now what? A Marketing mistake? 1000 - 250 = 750 less than the title let assume.

Now 1.5 million CD's are in circulation. I assume these are the 1.5 million Ubuntu CD's which got revisited every now and then due to new releases, which means that the same people have around 3-4 versions of Ubuntu flying around in their house because of the different releases of Ubuntu CD's.

That makes at the best 375000 People who may have peeked on Ubuntu and you can probably reduce again 175000 because people switched to something else which leaves us 200000 people at the best. We can reduce more people here because plenty of people who got an Ubuntu CD may not have had the interest or time testing it so far. You know, like you buy a magazine and get those free CD's with you that you realize, put in a plastic cover and place it somewhere because you may need it one day. If you get something for free (CD's) then it's clear that people show interest.

Is it necessary to do Marketing based upon cheated facts? Isn't it good enough to promote GNOME the regular way without spreading so much PR diminishment? I think it's more important getting GNOME straight and eleminate all the problems it has rather than jumping on on Marketing. You people seem following hypes quite quickly. Some years ago everyone became an Usability guru over night, then technology guru over night, then everyone ran a venture over night and now everyone seem to be a Marketing expert. So how's the code GNOME progressing?

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